Are you asking the right question?
What is The One Question® you ask that generate an endless stream of referrals?
Do you have motivated referral partners?Networking isn't fun these days and virtual networking is even less fun! If you're like most of us, you're questioning if your networking strategy is effective. Is it producing the return on investment financially? How can we develop new relationships with key partners when most of the time we cannot even meet in person these days? And how do we deepen those relationships we've cultivated to generate an endless stream of referrals?
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The One Question® workshop enables sales & business development professionals, business owners and solo-entrepreneurs to deepen relationships with current and prospective referral partners by developing a simple, yet powerful One Question unique to your business that drives conversations to referrals. The discovery process we take you through will create loyal referral partnerships that lead to stronger, more intentional referrals and ultimately more sales.
What your team will learn
In this interactive workshop
What participants say
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"Every business professional who wants better referrals from their network should complete The One Question® workshop. It's a simple and powerful activity that gives you the ideal message to share with your referral network that helps them identify when someone is a great fit to introduce to you."
Krystina F., Marketing Solutions Manager |
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"The One Question® format is a simple approach giving my potential referral partner the information they need to think about my business, understand the cues to listen for, and the one question to ask to determine whether or not I am the right referral. I highly recommend anyone who does a lot of networking to take this program. Since I completed it a few months ago, I have sent my One Question each week to my partners. Thank you, Paul, this has been so helpful in growing my business.”
Angelo P., President of The Ponzi Group |
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"The One Question® workshop has helped me communicate clearly to my referral sources as well as prospective clients the types of problems I solve for my client’s businesses. I have been able to adapt my question to fit a variety of situations and circumstances. The workshop was well organized, well presented and Paul’s knowledge and energy kept everyone engaged during the workshop".
Pamela R., President, PGR Marketing |
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"I can honestly say The One Question® workshop was the most meaningful content I have experienced in some time. If, like me, you grapple with concisely identifying your value proposition to referral partners, this workshop is worth the investment of time. While developing your “One Question” is the objective, the exercises along the way are really valuable to uncovering your individual value proposition, as well as your ideal client profile. Most of us rely heavily on referrals and this is a good opportunity to hone skills to help them help us, so to speak."
Elena V., Director of Client Innovation |
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"The content you shared was incredibly valuable to me and everyone else. I wish all meetings were centered around this content. This was the most value rich meeting I have attended by far. Thank you!!!! Many times, when I am trying to help give a referral I ask for a written introduction and don’t always receive what I need."
Sylvia M., Business Development |
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“Paul- Thank you so much for delivering The One Question® presentation to my group. I am always discerning when I bring in outside speakers. The team is very experienced and have “seen and heard it all”. But you were awesome. I received a ton of great feedback from my group and I really appreciate your terrific effort.”
Steve K., Vice President, national investment & banking firm |
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"Paul's The One Question® was a wonderful workshop and way to think about our business in a new way that helped me better think about how I can make it easier for others to refer to me. Additionally doing so in a group of others I often network with helped me better understand what they do and how I can think of ways to support them better."
Amanda, S., Professional Family Mediator and Certified Divorce Financial Analyst |
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"The One Question® was such a compelling and great opportunity to look a bit deeper into how we present our skills and services so others “get us” right away. Thank you, Paul for crafting such a fun and productive experience for all of us!"
Merry N., President, EM Consulting |
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The One Question® is a Registered Trademark of Traction Minded Inc.
